Google has released a Google Ad Grants FAQ that answers lots of the questions that nonprofits have about setting up and managing their Google Ad Grants account. Get the answers to your questions here.
Donorfy approached empower to help them with their digital marketing strategy, content marketing approach and marketing automation strategy during a time of transition for their growing business.
What are the best videos for charities? How can charities take advantage of the power of video storytelling? What makes charity videos so impactful?
A comprehensive guide to tech for good events for digital and tech professionals working in the charity and nonprofit sector, who are looking for events and conferences to attend in 2019.
Empower was recently asked to run the digital activity for The Great Get Together. An important part of this was displaying the thousands of individual events happening across the country in an easily navigable format.
Facebook boosted posts are a fantastic way for any organisation to reach their fans in a quick, simple and cost-effective way. But how do boosted Facebook posts affect organic reach?
MAP asked empower to design, plan and execute a paid social media campaign during the month of Ramadan. Find out how empower surpassed the targets set by the charity.
While there are no hard and fast benchmarks for GDPR opt-in rates, there are a few ways you can work out a benchmark for your own organisation.