Blog
Empower wins best not-for-profit campaign at UK Agency Awards
Empower has won the best not-for-profit campaign at the UK Agency Awards for the Tap Twinning campaign.
Ben Matthews
November 25, 2020
empower blog
News, views and advice from the empower agency team.
Google Analytics
Google Analytics Glossary: Key Terms and Definitions
With this Google Analytics Glossary, we’ll help you understand the most important terms and definitions.
Ben Matthews
November 25, 2020
Facebook Ads
With fundraising using Facebook Ads, the answer is in the algorithm
Fundraising using Facebook Ads used to be all about interest targeting. But Facebook thinks their algorithm is better at finding donors than you. Here’s why.
Ben Matthews
November 6, 2020
Blog
Charity Sector Glossary of Terms and Definitions
A handy charity glossary full of nonprofit terms and definitions. We hope this helps you decipher all the sector jargon!
Ben Matthews
October 28, 2020
Blog
Digital comms for climate change: Empower at Climate Week
A round up of what each of Empower’s clime change clients got up to at Climate Week New York.
Ben Matthews
October 27, 2020
Blog
How to promote a charity website
Here are the top digital marketing activities that small charities can undertake to promote their website.
Ben Matthews
October 23, 2020
SEO
SEO for Charities: How to get found online through Google Search
SEO may be a dark art, but search engines help charities get seen online and drive traffic to their quality, relevant content. Here are our top tips to ensuring your SEO activity fulfils your charity’s objectives.
Ben Matthews
October 22, 2020
Google Ads
Google Ads for Charities: How to get started (2020 guide)
The Google Ads Grant gives charities access to $10,000 (£8,000) worth of free Google Ads spend. Here’s how to make the most of it.
Ben Matthews
October 20, 2020
Blog
Why there is no best time to post on social media in 2020 (hint: it’s the algorithms!)
The timing of your social media posts has become less important. We’ll explain why, plus give you a few tips on how to make sure your posts are still seen.
Elana Kenton
September 23, 2020
Case Study
Helping the Jo Cox Foundation and The Great Get Together reach thousands of communities across the UK
Empower have supported the Jo Cox Foundation team in making The Great Get Together a unique event that reaches different groups and communities across the UK – and beyond.
Ellie Bowes
September 7, 2020
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