Case Studies

How we help you succeed

Take a look at what we can achieve when we work in partnership with purpose-led organisations and help them accelerate their digital success.

Supporting B Lab UK to reach new audiences using paid social during B Corp Month

How Empower helped generate valuable leads across B Lab UK’s priority growth regions for B Corp Month, as well as signups for their new training course and women’s leadership programme.

Reaching 1.7 million on World Mental Health Day for the Global Business Collaboration (GBC) For Better Workplace Mental Health

How Empower ran a key World Mental Health Day campaign for GBC, driving registrations, engaging stakeholders and boosting brand awareness. 

Supporting the UN Climate Change High-Level Champions on-ground and remotely at COP27

How Empower’s support to the UN Climate Change High-Level Champions resulted in impressions 114% above target – over 269 million in total.

Illustrated ‘extreme storms’ quiz generates 5,000 leads for ShelterBox

How Empower worked with the ShelterBox team to create an innovative tool to mobilise thousands of supporters.

Helping the UNFCCC COP26 Climate Champions build momentum around the shift to a decarbonised economy

How Empower supported the Climate Champions team with their social media activities during one of the most pivotal moments in the fight against climate change.

Helping MindForward Alliance increase website traffic by 42% and downloads at a 35% conversion rate

How Empower gave the MindForward Alliance team the confidence, clarity and knowledge to excel in their digital comms.

Helping the Jo Cox Foundation reach thousands of communities across the UK

Making The Great Get Together a unique event that reaches different groups and communities across the UK – and beyond.

COP26: Empower designs videos and carousel slides for global climate conference

The COP26 digital team approached Empower to produce a series of branded promotional videos giving viewers a flavour of COP26.

Place2Be generate 16,000 sign-ups at a 9% conversion rate through Facebook Ads and Google Ads

How Empower helped children’s mental health charity Place2Be achieve over 16,000 sign-ups for its Mental Health Champions programme.

Toilet Twinning’s fundraising appeal launches in 24 hours – and raises over £500,000

Building on learnings from 12 months of activity, the empower team created the campaign within 24 hours of getting the brief.

Increasing leads by 283% at a conversion rate of over 42% for Breakroom

Empower’s focus was to help Breakroom acquire users through targeting hourly workers on Facebook Ads and Google Search.

Growing Donorfy’s website traffic by 267% and signups by 218%

Setting strategy, content approach and marketing automation during a time of transition for a growing fundraising CRM.

Reducing acquisition costs by 30% and increasing signups by 96% for ShelterBox Book Club

How Empower helped ShelterBox grow their Book Club featuring inspiring reads from the countries and cultures where ShelterBox saves lives.

Delivering a record-breaking relaunch of #FRO, increasing signups by 73%

Empower developed and ran a digital marketing campaign, promoting #FRO across email, social media, paid social, Google Ads and through targeted outreach.

Launching Ladybird’s Instagram account and building a community

Empower executed a launch and community building strategy for Ladybird’s new Instagram account, with regular feed posts, stories and paid content.

Helping Kings College London grow their digital presence

CSGS approached Empower to help them with their digital marketing strategy. The project included content creation, social media and email marketing.

Launching the One Home climate change campaign

In the first six months since launch, empower helped One Home achieve over 1,700,000 digital impressions – 12% ahead of target.

Helping Medical Aid for Palestinians raise thousands during Ramadan

MAP asked empower to design, plan and execute a paid social media campaign during the month of Ramadan. Find out how empower surpassed the targets set by the charity.

Helping The Great Christmas Get Together reach millions

The Great Get Together approached empower to run their Christmas campaign, leading to over 200,000 people taking part in #MincePieMoments.

Medact see 122% increase in report downloads with support from Empower

Medact asked empower to design, plan and execute the digital promotion of two consecutive reports. Here’s how we drove a 122% increase in report downloads.

A reinvigorated social media approach grows We Mean Business’ presence and engagement

Find out how Empower produced an integrated social strategy for We Mean Business, including managing content, messaging, paid social and measurement.

Amplifying The Green Party’s social media and digital campaign during the UK General Election

Empower assisted The Green Party during an exceptionally busy time, joining the team in ‘all hands on deck’ moment and immediately stepping in on social media implementation with the appropriate tone.

Working with the PRI to improve social media performance

Empower worked with the United Nations-supported Principles for Responsible Investment (PRI) to create successful social media marketing strategies, applying our expert knowledge of the social impact sector.

Reinvigorating Amnesty’s UK social media activity with a new strategy and playbook

Amnesty UK needed to invigorate their social media presence and their digital presence needs to match their ambition as a leading human rights organisation.