Placing insight and performance-led KPIs at the heart of all we do, Empower’s strategic approach delivers meaningful impact by enabling your team and moving your supporters to act.
Insight
We explore your organisation, audience and the wider context as a critical first step in understanding your mission and guiding the development of an impactful digital strategy with insight at its heart.
Value Propositions
Messaging Frameworks
Stakeholder Interviews
Audience Segmentation
Persona Mapping
Stakeholder Mapping
Trends Analysis
Peer & Competitor Analysis
Conversation Analysis
Earned Channel Audits
Owned Channel Audits
KPI Setting and Benchmarking
Strategy
Equipped with a deep understanding of your mission, wider landscape and a clear articulation of your value proposition and messaging, we develop strategies designed for maximum impact.
Audience-centric digital strategies
Multi-channel user journeys
Paid media strategies
SEO strategies
Creative themes and formats
Rich content strategy
Generative AI
Bespoke tools and processes
Goal setting and benchmarking
Bespoke dashboard setup
Testing and optimisation
Campaign analysis
Enable
We equip your team with the knowledge, processes and creative direction to effectively communicate your vision with both internal and external stakeholders.
Digital Tools & Content
Trends and Innovation
Executive Support
Frameworks and Workflows
Employee Advocacy
Internal Engagement
Creative Workshops
Creative Concept Development
Creative Planning and Resourcing
Implement
We help you make change happen by inspiring and encouraging your audience to act in support of your mission.
Social Media Strategy
Community Engagement
Influencer Engagement
Online and Live Event Support
Paid Media Strategy
LinkedIn Ads
Facebook Ads
Search (PPC and SEO)
SEO Support and Content Optimisation
Email Marketing and Email Automation
Landing Page Design and Optimisation
Digital Integrations
Technical Support
Graphic Design and Illustration
Video and Animation
Thought Leadership
Reports and Whitepapers
Branded Documents
Case Studies
Impact
We underpin all campaigns with comprehensive measurement to demonstrate impact and deliver actionable next steps.
Targeted metrics to meet your objectives and demonstrate ROI.
Bespoke report with a single view of multi-channel performance.
Rigorously test, adapt and improve in real-time.
Thorough campaign reviews and insight-led recommendations