Facebook Ads Resources for Charities and Nonprofits

Facebook is by far the biggest and most popular social network in the world and Facebook Advertising is the perfect tool to allow advertisers to connect with their users.

Facebook ads have the opportunity to become a key part of your digital marketing strategy, reaching new and existing audiences at a cost-effective rate.

These free Facebook Ads resources for charities and nonprofits will help your Facebook Ad campaigns get off to a great start.

How to fix the “Your pixel is being used on new domains” error on Facebook

Recently a lot of Facebook Pixels are getting a ‘new domains sending data’ notification. Here’s how to fix it.READ MORE »

iOS14 and Facebook Ads: Impact summary and checklist for how to prepare

The impact of iOS on Facebook Ads means you need a checklist of things you need to do so you can continue advertising with little disruption.READ MORE »

With fundraising using Facebook Ads, the answer is in the algorithm

Fundraising using Facebook Ads used to be all about interest targeting. But Facebook thinks their algorithm is better at finding donors than you. Here’s why.READ MORE »

Free Facebook Tools for Charities and Nonprofits

Facebook has a range of free tools to help charities and nonprofits drive global impact for the causes you care about. Here’s a full list of them.READ MORE »

How to connect Facebook Lead Ads to Mailchimp without using Zapier

If you want to integrate Facebook’s Lead Gen Ads directly with Mailchimp and other CRMs or email marketing software, follow these steps.READ MORE »

Facebook ad policy questions answered by former Facebook ad reviewer

There are common questions when Facebook ads gets rejected by the approval process. Here are some FAQs to help get your Facebook ads approved.READ MORE »

Facebook Ads for Charities: Driving Charity Donations and Fundraising ROI

Facebook Ads are a fantastic way to generate donations and awareness for charities, and the causes they’re looking to address. Here’s how.READ MORE »

How to get authorisation to run political and social issue ads on Facebook and Instagram

New Facebook Ads rules means that advertisers running ads about social issues, elections or politics may be required to complete the ad authorisation process.READ MORE »

How to ensure your paid and organic Facebook activity work in harmony

Facebook boosted posts are a fantastic way for any organisation to reach their fans in a quick, simple and cost-effective way. But how do boosted Facebook posts affect organic reach?READ MORE »

Using Facebook Ads to test your digital comms strategy

How to use Facebook Ads to test messaging and get valuable feedback on your digital comms strategy.READ MORE »

Facebook Donations for Charities is Here: Raise Funds and Awareness on Facebook

Charities have been using Facebook since brands first started using the platform and have been using it well over many years to raise awareness of the work they do. However, charities have been restricted in how they could use the platform to its full extent, including raising funds and running campaignsREAD MORE »

Facebook ad costs set to rise

According to Ad Age, Facebook has been able to boost revenue even as it sells fewer ads. In the final three months of 2014, Facebook served 65% fewer ads than a year earlier, but the average cost of those ads to advertisers was 335% higher. How has it managed thisREAD MORE »