Fundraising using Facebook Ads used to be all about interest targeting. But Facebook thinks their algorithm is better at finding donors than you. Here’s why.
Facebook Ads Resources for Charities and Nonprofits
Facebook is by far the biggest and most popular social network in the world and Facebook Advertising is the perfect tool to allow advertisers to connect with their users.
Facebook ads have the opportunity to become a key part of your digital marketing strategy, reaching new and existing audiences at a cost-effective rate.
These free Facebook Ads resources for charities and nonprofits will help your Facebook Ad campaigns get off to a great start.
If you want to integrate Facebook’s Lead Gen Ads directly with Mailchimp and other CRMs or email marketing software, follow these steps.
There are common questions when Facebook ads gets rejected by the approval process. Here are some FAQs to help get your Facebook ads approved.
Facebook Ads are a fantastic way to generate donations and awareness for charities, and the causes they’re looking to address. Here’s how.
New Facebook Ads rules means that advertisers running ads about social issues, elections or politics may be required to complete the ad authorisation process.
Facebook boosted posts are a fantastic way for any organisation to reach their fans in a quick, simple and cost-effective way. But how do boosted Facebook posts affect organic reach?
How to use Facebook Ads to test messaging and get valuable feedback on whether your comms strategy is hitting the mark.
Charities have been using Facebook since brands first started using the platform and have been using it well over many years to raise awareness of the work they do. However, charities have been restricted in how they could use the platform to its full extent, including raising funds and running campaigns
According to Ad Age, Facebook has been able to boost revenue even as it sells fewer ads. In the final three months of 2014, Facebook served 65% fewer ads than a year earlier, but the average cost of those ads to advertisers was 335% higher. How has it managed this