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How Facebook Ads audience targeting is changing

How Facebook Ads audience targeting is changing

A rundown of the latest Facebook Ads audience targeting changes, how the changes will impact your organisation and the ways you can adapt your campaigns.

From climate commitments to climate action: 10 climate change trends to aid your comms campaigns

From climate commitments to climate action: 10 climate change trends to aid your comms campaigns

The key trends to build into your sustainability communications strategies in 2022 and help make a real impact in tackling climate change.

What are B Corps and what does B Corp Certification mean?

What are B Corps and what does B Corp Certification mean?

B Corps are now becoming increasingly common and more businesses are going through the B Corp certification process, so find out more about what B Corps are.

How to translate vision and purpose into engaging content

How to translate vision and purpose into engaging content

Explore the challenges some charities experienced during the past year as well as the importance of communicating purpose with content the right way.

Empower’s Charities of Choice for 2021

Empower’s Charities of Choice for 2021

Every year at Christmas, the Empower team chooses a charity close to the their hearts to donate to. Get the background on each charity and why we chose to support them.

COP26: compelling climate content for global climate change conference in Glasgow

COP26: compelling climate content for global climate change conference in Glasgow

The COP26 digital team approached Empower to produce a series of branded promotional videos giving viewers a flavour of what is going on in and around the Glasgow Conference. 

Job Opportunity: Account Manager

Job Opportunity: Account Manager

We’re looking for a Digital Account Manager with an agency background in digital and social media comms to help run several of our client accounts.

YouTube SEO and Video Optimisation Best Practice

YouTube SEO and Video Optimisation Best Practice

YouTube SEO has a few best practices you need to follow to get significantly more views for your videos.

Google Ads for Charities: How to get started

Google Ads for Charities: How to get started

The Google Ads Grant gives charities access to $10,000 (£8,000) worth of free Google Ads spend. Here's how to make the most of it.

Navigating AI concerns together

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