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How to track PDF downloads in Google Analytics 4

Set up Google Analytics 4 to properly track PDF downloads on your website.

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What to look for in Google Analytics as a small to medium-sized charity

We share 5 common reports in Google Analytics that charities can use to analyse their website performance.

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Showing Up with TEDxLondonWomen

Inspiration overload at the end of 2019 for the empower team who were privileged to work with TEDxLondon on their TEDxLondon Women event. We were in awe of the powerful culture created in this volunteer-led team – professional, impactful, supportive, fun and so hard-working. A joy to work with. The TEDxLondon team delivered an amazing […]

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How Empower launched Ladybird’s Instagram account and helped build a community

empower executed a launch and community building strategy for Ladybird's new Instagram account, with regular feed posts, stories and paid content.

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How to keep your nonprofit’s new supporters engaged with compelling welcome emails 

What does a compelling welcome email look like? Here's how to keep your nonprofit’s new supporters engaged with compelling welcome emails.

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Job opportunity: digital marketing consultant

Apply for a freelance digital marketing consultant with Empower and you’ll be working with a lovely bunch of digital experts. Apply ow!

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Charity Digital and Tech For Good Events Calendar 2020

The Charity Digital and Tech For Good Events Calendar is a comprehensive guide to tech for good events for digital and tech professionals working in the charity and nonprofit sector, who are looking for events and conferences to attend in 2020.

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Hello Empower, goodbye Montfort

After six years of operation as Montfort, we’re excited to share with you, the new empower agency brand.

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How to get authorisation to run political and social issue ads on Facebook and Instagram

New Facebook Ads rules means that advertisers running ads about social issues, elections or politics may be required to complete the ad authorisation process.

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How Empower delivered a record-breaking relaunch of #FRO and increased attendees by 73%

empower developed and ran a digital marketing campaign, promoting #FRO across email, social media, paid social, Google Ads and through targeted outreach.

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Navigating AI concerns together

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