5 Charity Digital Trends for 2022
2021 will be the year we see new use cases emerge in charity digital, as new possibilities for personalisation, engagement and supporter care appear. Check out our 2021 charity digital trends!
How to increase email newsletter open rates
Email newsletter open rates have been steadily declining Here are our best tips to increase your email newsletter open rate.
How to promote a charity website using digital marketing
Here are the top digital marketing activities that small charities can undertake to promote their website.
How digital marketing can help you reach your audience
How can charities with limited resources and expertise help existing audiences understand the services they offer? That’s where digital marketing comes in.
Launching online marketing training for charities and nonprofits
We’re making our digital marketing training programme available online in a series of on-demand courses that charity marketing professionals can take in their own time and at home.
How to turn an offline event into an online virtual conference
Turning an offline conference into an online event has many benefits, but comes with lots of challenges. Here are our tips for going digital-first with your conference or event.
How to keep your nonprofit’s new supporters engaged with compelling welcome emails
What does a compelling welcome email look like? Here’s how to keep your nonprofit’s new supporters engaged with compelling welcome emails.
Dealing with digital marketing changes
Dealing with digital changes can be overwhelming for any charity, especially with limited time and resources to keep up with the ever changing world of Facebook, Google, Twitter – and the new platforms that seem to come along every day.
Content marketing for charities
Charities are embracing content marketing more than ever. Discover how charities are embracing PR, social media and content marketing to get their message out to supporters.
Digital Marketing for Charities and Social Causes: A beginner’s guide
Digital marketing for charities covers everything from a blog post, to a tweet, a YouTube video to an advert on Google. This includes how people consume your marketing content – on a laptop, mobile or other device.
Free Digital Marketing Courses You Can Take Online Now
There are a range of free digital marketing courses that you can take online, covering everything from inbound marketing to SEO. Get the list now!
Digital Marketing Resources, Guides and Templates for New Digital Marketers
There are a whole ton of digital marketing resources out there if you’re looking to learn more about digital marketing. There are also plenty places where you can find out information or advice if you’re looking into specific marketing areas, like Communications, SEO, Social Media, Content Marketing, or Email Marketing. To help you out (because that’s what we like doing best) the Empower team have been …
Digital Marketing Terms and Definitions
Keeping up with digital marketing terms can be difficult, especially as new products and services pop up every day – often bringing new words and phrases with them. That’s why we wanted to share this digital marketing terms and glossary from the University of Southampton that explains a lot of the key terms, plus some extra ones that come from lectures …
9 Marketing Newsletters for Digital and Social Media News
Here are our favourite marketing newsletters for keeping on top of digital and social media news.
