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How to increase email newsletter open rates

Email newsletter open rates have been steadily declining Here are our best tips to increase your email newsletter open rate.

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Giving Tuesday: Facts and Stats

Giving Tuesday stats and facts by year, along with an overview of general Giving Tuesday trends and Giving Tuesday’s place in the larger digital fundraising space.

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Circle of Change: Empower’s Charity of Choice for 2020

Every year the Empower team choose a charity close to the team’s hearts to donate to. For 2020, the team has chosen Circle of Change, based in Northern Ireland.

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Empower wins best not-for-profit campaign at UK Agency Awards

Empower has won the best not-for-profit campaign at the UK Agency Awards for the Tap Twinning campaign.

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With fundraising using Facebook Ads, the answer is in the algorithm

Fundraising using Facebook Ads used to be all about interest targeting. But Facebook thinks their algorithm is better at finding donors than you. Here's why.

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Charity Sector Glossary of Terms and Definitions

A handy charity glossary full of nonprofit terms and definitions. We hope this helps you decipher all the sector jargon!

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Digital comms for climate change: Empower at Climate Week

A round up of what each of Empower's clime change clients got up to at Climate Week New York.

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How to promote a charity website using digital marketing

Here are the top digital marketing activities that small charities can undertake to promote their website.

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Helping the Jo Cox Foundation and The Great Get Together reach thousands of communities across the UK

Empower have supported the Jo Cox Foundation team in making The Great Get Together a unique event that reaches different groups and communities across the UK - and beyond.

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How to amplify events using social media

Promoting your events on social media is a great opportunity to engage with fans and followers, reach new people and raise awareness of your brand. Here's how.

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Navigating AI concerns together

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