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How can we scale #TechForGood approaches and the market as a whole?

Accelerating #techforgood: What steps we can take across the social, tech, business and public sectors to bring a social purpose to the digital revolution?

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Junior Digital Marketing Consultant: Job Opportunity with Empower

Empower are looking for a Junior Digital Marketing Consultant to join our growing team and work with a range of amazing clients who are changing the world for good.

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Facebook Live: 4 Unique Ways to Livestream Video

Have you tried Facebook Live for your brand yet? If not, you should. Facebook Live is picking up. In 2016, video posts had a whopping 135% more organic reach than those without video.

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This World Refugee Day, we stand together #WithRefugees

World Refugee Day 2016 takes place on Monday 20 June 2016. Learn more about the campaign, sign the petition and stand #With Refugees.

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How to increase Facebook video views by adding subtitles

Did you know that you can increase Facebook video views by adding subtitles? Follow this step-by-step to find out how you can use YouTube's caption tools to add subtitles and get more Facebook video views.

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How to repurpose video content for social media

The absolute best way to save yourself time and money in your video marketing activity is to repurpose video content for social media. Here's how.

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Twitter video: How to post videos longer than 30 seconds

Twitter video is limited to 30 seconds long, but there is a way you can upload much longer videos to Twitter, and it’s completely free to do so. Here's how.

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5 Ways To Use Snapchat For Brands On A Budget

Snapchat is a fantastic platform for brands on a budget, so here are 5 ways you can use it to develop your audience with younger people.

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Get Started With Snapchat: A Guide For “Older People”

For late adopters, Snapchat can be a confusing social media tool. Forget about integrating Snapchat into your organisation’s overall marketing strategy, many people don’t even know how to use it personally. I’ll admit that I was one of those late-adoption grumpy anti-Snapchat people. I downloaded the app eons ago and felt like it was clunky, […]

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New Social Video Offering from Empower

Empower work daily on social video for global clients, and can bring this fresh expertise to your social videos. Social video is marketing communications video content optimised for social media platforms and audiences. Social video can offer incredibly high return-on-investment (ROI) and be produced very cost-effectively from scratch, or via your visual archive – photos, […]

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