Giving Tuesday: Facts and Stats
Giving Tuesday stats and facts by year, along with an overview of general Giving Tuesday trends and Giving Tuesday’s place in the larger digital fundraising space.
What is Responsible Investment? Glossary of Good
As part of Empower’s Glossary of Good series, Julia Tatai shares information and useful links about Responsible Investment.
How Empower helped Donorfy grow website traffic by 267% and signups by 218%
Donorfy approached empower to help them with their digital marketing strategy, content marketing approach and marketing automation strategy during a time of transition for their growing business.
Digital Charity and Tech For Good Events Calendar [2019 Update]
A comprehensive guide to tech for good events for digital and tech professionals working in the charity and nonprofit sector, who are looking for events and conferences to attend in 2019.
Fun with Google Maps: How to display individual events for mass-participation campaigns
Empower was recently asked to run the digital activity for The Great Get Together. An important part of this was displaying the thousands of individual events happening across the country in an easily navigable format.
How to benchmark your GDPR opt-in rates (aka re-permissioning)
While there are no hard and fast benchmarks for GDPR opt-in rates, there are a few ways you can work out a benchmark for your own organisation.
Internally Displaced People – Glossary of Good
Empower have worked with internally displaced people, through several refugee, humanitarian and human rights organisations such as UNHCR, the UN Refugee Agency, Amnesty International and more.
Digital Marketing Executive Role – Join empower in our mission to change the world for good
Empower is looking for a Digital Marketing Executive to join our established team, work with amazing clients who are changing the world for good.
New Google Grants changes sees charities pushed for higher quality ads
Google has announced a new restriction to its Google Grant policy as part of an attempt to increase the quality of Google Ad Grants throughout the charity sector. Here’s a rundown of how they affect you.
How to deal with trolls
Trolls interact with your or your organisation’s social media accounts simply to be a nuisance. Here’s how to deal with trolling.
What is Parity of Esteem? – Glossary of Good
Parity of Esteem is most often used in reference to the way mental health is treated by health and social care services.
Museum Freelance Event: Supporting diversity with free places
When asked to speak at Museum Freelance in 2018, we decided to waive our speaker fee in return for offering free places to the event for people who might not be able to otherwise attend.
What is Equal Representation? – Glossary of Good
What is Equal Representation in the context of women in leadership positions?
What is a Just Transition? – Glossary of Good
Just Transition is a framework that has been developed by the trade union movement.
Introducing Empower’s Glossary of Good
The Glossary of Good is a series of articles explaining key concepts in non-profit, campaigning, sustainability and global development.
What is the future of digital in the arts? An interview with Chris Unitt
An interview with Chris Unitt of One Further, who also curates a rather excellent weekly newsletter called Cultural Digital.
How can Augmented Reality be used for social good?
AR for social good shows the many apps that make social issues tangible in ways we’ve never been able to before. Here are some examples of using AR to further a cause.
Empower at Climate Week New York
Climate Week New York is taking place and the Empower team are there for the second year running, with several of our clients making key announcements during the event. Here’s what took place.
How to use Facebook Crossposting to drive views and receive an algorithmic boost
Facebook crossposting is simple, quick and easy to set up and action each day on your Facebook page, and can be a huge low-resource traffic driver and page booster.
Modern Slavery and Human Trafficking: Does Tech Help or Hinder?
Tech Against Modern Slavery was an event in aid of World Day Against Trafficking in Persons, to raise the profile of modern slavery and human trafficking and explore tech’s role in addressing the issues.
