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Giving Tuesday: Facts and Stats

Giving Tuesday stats and facts by year, along with an overview of general Giving Tuesday trends and Giving Tuesday’s place in the larger digital fundraising space.

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What is Responsible Investment? Glossary of Good

As part of Empower's Glossary of Good series, Julia Tatai shares information and useful links about Responsible Investment.


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How Empower helped Donorfy grow website traffic by 267% and signups by 218%

Donorfy approached empower to help them with their digital marketing strategy, content marketing approach and marketing automation strategy during a time of transition for their growing business.

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Digital Charity and Tech For Good Events Calendar [2019 Update]

A comprehensive guide to tech for good events for digital and tech professionals working in the charity and nonprofit sector, who are looking for events and conferences to attend in 2019.

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Fun with Google Maps: How to display individual events for mass-participation campaigns

Empower was recently asked to run the digital activity for The Great Get Together. An important part of this was displaying the thousands of individual events happening across the country in an easily navigable format.

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How to benchmark your GDPR opt-in rates (aka re-permissioning)

While there are no hard and fast benchmarks for GDPR opt-in rates, there are a few ways you can work out a benchmark for your own organisation.

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Internally Displaced People – Glossary of Good

Empower have worked with internally displaced people, through several refugee, humanitarian and human rights organisations such as UNHCR, the UN Refugee Agency, Amnesty International and more.

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Digital Marketing Executive Role – Join empower in our mission to change the world for good

Empower is looking for a Digital Marketing Executive to join our established team, work with amazing clients who are changing the world for good.

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New Google Grants changes sees charities pushed for higher quality ads

Google has announced a new restriction to its Google Grant policy as part of an attempt to increase the quality of Google Ad Grants throughout the charity sector. Here's a rundown of how they affect you.

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How to deal with trolls

Trolls interact with your or your organisation’s social media accounts simply to be a nuisance. Here's how to deal with trolling.

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Navigating AI concerns together

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