Social Media

Small Businesses and Social Media: Best Practice

Empower Director Ben Matthews was recently quoted in an article on The Guardian’s Small Business Network, looking at best practice for small business and social media: “Many website analytics tools, such as Google Analytics, also let you see where visitors are coming from when visiting your small business website. It’s a great way to check if your Facebook or Twitter channels …

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UK Social Media Stats

Social media stats for the UK change all the time and differ according to which sources you choose from. But the UK media industry watchdog, Ofcom, publishes a quarterly report on the UK media landscape and is one of the most reliable out there. Most coverage of the August 2014 report has concentrated on the fact that adults spend more time engaged …

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