X and the mobilisation of hate and misinformation on social media

X and the mobilisation of hate and misinformation on social media

Far-right commentators have been actively using X to amplify inflammatory rhetoric and exacerbate tensions. It’s time review your presence on X.

Social media = the new Google?

Social media = the new Google?

Data suggests social media may be the new ‘Google’ or preferred search engine for Gen Z.

SEO for Charities: How to get found online through Google Search

SEO for Charities: How to get found online through Google Search

Is your organisation investing in SEO? Get a head start with this guide to SEO for charities.

Social media stats for charities and nonprofits

Social media stats for charities and nonprofits

A collection of stats to help you understand the effectiveness of social media activities, including benchmarks for Facebook, Instagram, YouTube, LinkedIn and Pinterest.

Are you too late to Brat Summer?

Are you too late to Brat Summer?

Brat summer has been firmly established as the ‘cultural moment du jour’ for well over a month. However, with Kamala Harris’s campaign page on X recently adopting the brat iconography, the meme of the summer has reached impressive new heights.

Meta Threads, one year on…

Meta Threads, one year on…

Threads by Meta recently celebrated its one year anniversary, and it has grown over the past 12 months as one might expect. But should you be investing more in your Threads profile?

Your content pillars need a refresh

Your content pillars need a refresh

Audience behaviours and expectations are changing, which affects the content you should be producing on your social media channels.

In Conversation with Ryan and Fadumah: 2024 Internship Reflections

In Conversation with Ryan and Fadumah: 2024 Internship Reflections

Our 2024 interns hired through 10,000 Able Interns have come such a long way in the past six weeks. Ryan and Fadumah sat down for a conversation about how they have found the experience at Empower, what they learned, and what's next for them both.

Empower’s Catherine Raboteur honoured in Agency Hackers’ Operations Index Top 50!

Empower’s Catherine Raboteur honoured in Agency Hackers’ Operations Index Top 50!

This prestigious recognition celebrates the top agency operations leaders making a remarkable difference in how their agencies run.

Freelance Opportunity: Creative Designer

Freelance Opportunity: Creative Designer

We’re looking for a freelance Creative Designer to join us as a Consultant on a part-time basis and help support us on several of our key client accounts.

How charities can use social media listening to engage audiences during the General Election

How charities can use social media listening to engage audiences during the General Election

How social media listening can play a part in helping your charity.

The cosy web: Woods, webs, and why our online lives are changing

The cosy web: Woods, webs, and why our online lives are changing

The cosy web describes a vision for a more user-friendly, ethical, and decentralised version of the web.

Navigating AI concerns together

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