--- title: Social Media type: taxonomy_archive taxonomy: insight_cat slug: social-media term_id: 18 permalink: "https://empower.agency/insights/social-media/" post_count: 17 --- # Social Media Posts in this archive: 17 - [How to use your LinkedIn content strategy to rank in AI search results](https://empower.agency/insights/social-media/how-to-use-your-linkedin-content-strategy-to-rank-in-ai-search-results/) — LinkedIn is now the second most-cited domain across major AI search tools. The content those tools index is text-based. Here's what that means for your strategy. - [What LinkedIn's new feed algorithm means for your content strategy](https://empower.agency/insights/social-media/what-linkedins-new-feed-algorithm-means-for-your-content-strategy/) — LinkedIn has been pulling back the curtain on how its feed works and the picture is considerably more sophisticated than most realise.  - [Digital fundraising stats and benchmarks for charities and nonprofits](https://empower.agency/insights/social-media/digital-fundraising-stats-and-benchmarks-for-charities-and-nonprofits/) — A collection of important stats to help you understand the effectiveness of digital fundraising activities in 2025 – including benchmarks for online donations, campaign performance, donor behaviour and platform preferences. - [Meta publicly launches Edits, their answer to CapCut](https://empower.agency/insights/social-media/meta-publicly-launches-edits-their-answer-to-capcut/) — Meta has launched Edits - an app allowing users to quickly edit video content on their phones before sharing on social media. - [Should you be using hashtags in 2025?](https://empower.agency/insights/social-media/should-you-be-using-hashtags-in-2025/) — Social media stats to help you understand the effectiveness of social media activities - including benchmarks for Facebook, Instagram, YouTube, LinkedIn and Pinterest. - [Social media stats for charities and nonprofits](https://empower.agency/insights/social-media/social-media-stats-for-charities-and-nonprofits/) — Social media stats to help you understand the effectiveness of social media activities - including benchmarks for Facebook, Instagram, YouTube, LinkedIn and Pinterest. - [Digital charity and third sector comms: 10 groups and communities you should know about](https://empower.agency/insights/social-media/digital-charity-and-third-sector-comms-groups-and-communities/) — Work in Digital Charity and Third Sector Comms? Here are the groups and communities you should know about. - [Bluesky's rise and X's mass X-odus](https://empower.agency/insights/social-media/blueskys-rise/) — Bluesky has seen exponential growth this year, particularly after the 2024 US election, leading to a mass X-it or X-odus from X. Should you be switching to Bluesky? - [Meta's shift in content moderation: How to approach community notes ](https://empower.agency/insights/social-media/meta-content-moderation-community-notes/) — Meta plans to phase out traditional fact-checkers in favour of community notes. Here's how you should approach your community management strategy on Meta. - [Empower joins TikTok's Agency Incubator Program](https://empower.agency/insights/digital-strategy/empower-joins-tiktoks-agency-incubator-program/) — What this means for Empower and our clients. - [X and the mobilisation of hate and misinformation on social media](https://empower.agency/insights/social-media/x-and-the-mobilisation-of-hate-and-misinformation-on-social-media/) — Far-right commentators have been actively using X to amplify inflammatory rhetoric and exacerbate tensions. It’s time review your presence on X. - [Social media = the new Google?](https://empower.agency/insights/social-media/social-media-the-new-google/) — Data suggests social media may be the new ‘Google’ or preferred search engine for Gen Z. - [Are you too late to Brat Summer?](https://empower.agency/insights/social-media/are-you-too-late-to-brat-girl-summer/) — Brat summer has been firmly established as the ‘cultural moment du jour’ for well over a month. However, with Kamala Harris’s campaign page on X recently adopting the brat iconography, the meme of the summer has reached impressive new heights. - [Meta Threads, one year on…](https://empower.agency/insights/social-media/meta-threads-one-year-on/) — Threads by Meta recently celebrated its one year anniversary, and it has grown over the past 12 months as one might expect. But should you be investing more in your Threads profile? - [Your content pillars need a refresh](https://empower.agency/insights/social-media/your-content-pillars-need-a-refresh/) — Audience behaviours and expectations are changing, which affects the content you should be producing on your social media channels. - [Free Social Media Listening Tools](https://empower.agency/insights/social-media/free-social-media-listening-tools/) — Creating a suite of social media listening tools to pick up on conversations about your organisation can be done for free. Here's how. - [Best time to tweet for clicks, retweets and engagement](https://empower.agency/insights/social-media/best-time-to-tweet-clicks-retweets-engagement/) — Knowing the best time to tweet when you schedule your tweets is important to get the clicks, retweets and engagement that you're looking for.