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Google Ads for Charities: How to get started

Google Ads for Charities: How to get started

The Google Ads Grant gives charities access to $10,000 (£8,000) worth of free Google Ads spend. Here's how to make the most of it.

5 Charity Digital Trends

5 Charity Digital Trends

This will be the year we see new use cases emerge in charity digital, as new possibilities for personalisation, engagement and supporter care appear. Check out our charity digital trends!

Charity Videos: How charities can get the best ROI from video content

Charity Videos: How charities can get the best ROI from video content

A comprehensive guide to charity videos and generating ROI by producing the right content at the right time along the audience journey.

10 lessons from a remote-first agency

10 lessons from a remote-first agency

Work culture is increasingly moving towards a hybrid model, balancing home and the office. Here are our lessons as a remote-first agency.

Empower joins as a supporter of the Better Business Act

Empower joins as a supporter of the Better Business Act

Empower has officially joined the Better Business Act. This means we’re now part of a very important mission: to change UK law to ensure that every company puts balancing people, profit and planet at the heart of their purpose and the responsibility of their directors. 

Empower helps Place2Be generate 16,000 sign-ups at a 9% conversion rate through Facebook Ads and Google Ads

Empower helps Place2Be generate 16,000 sign-ups at a 9% conversion rate through Facebook Ads and Google Ads

How Empower helped children's mental health charity Place2Be achieve over 16,000 sign-ups for its Mental Health Champions programme

Climate Change Acronym Quiz

Climate Change Acronym Quiz

Are you a climate champion? Think you know your NDCs from your IPCC? Prove it and take the Climate Change Acronym Quiz now!

What is COP, the Climate Change Conference? (Conference of Parties)

What is COP, the Climate Change Conference? (Conference of Parties)

COP is the formal meeting of the United Nations Framework Convention on Climate Change. Part of Empower's Glossary of Good series.

Climate Change Glossary and Definitions

Climate Change Glossary and Definitions

The Empower team have gather this climate change glossary of definitions most commonly referred to in climate change news, media and reports.

Cutting through at COP: Digital comms for climate change

Cutting through at COP: Digital comms for climate change

With the right sustainability comms strategy you can accelerate the effectiveness of your digital comms and make a real impact in tackling climate change. 

Navigating AI concerns together

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