Month: May 2016

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Get Started With Snapchat: A Guide For “Older People”

For late adopters, Snapchat can be a confusing social media tool. Forget about integrating Snapchat into your organisation’s overall marketing strategy, many people don’t even know how to use it personally. I’ll admit that I was one of those late-adoption grumpy anti-Snapchat people. I downloaded the app eons ago and felt like it was clunky, frustrating and unintuitive. Eventually, I …

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New Social Video Offering from Empower

Empower work daily on social video for global clients, and can bring this fresh expertise to your social videos. Social video is marketing communications video content optimised for social media platforms and audiences. Social video can offer incredibly high return-on-investment (ROI) and be produced very cost-effectively from scratch, or via your visual archive – photos, graphics, videos etc. Honest senior …

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