How can charities with limited resources and expertise help existing audiences understand the services they offer? That’s where digital marketing comes in.
About Esther Akinola
Esther is a social media editor, content strategist, speaker and avid baker (although she’s not good at it). She’s worked for multiple publications and media companies executing creative social media campaigns and writing copy. On top of being a social media enthusiast, she’s also on a mission to inject more diversity into brand storytelling with her skills in influencer marketing.
When Esther has some free time, she likes to make YouTube videos! Occasionally she’ll make Tiktok videos but respects herself enough not to post any…
PMI, Twitter, The Sun, Fabulous Magazine, Apps For Good, BBC, BME PR Pros, National Citizen’s Service
Connect with Esther
Articles by Esther Akinola
Building on learnings from 12 months of activity, the empower team created the campaign within 24 hours of getting the brief.
We’re making our digital marketing training programme available online in a series of on-demand courses that charity marketing professionals can take in their own time and at home.
If you want to integrate Facebook’s Lead Gen Ads directly with Mailchimp and other CRMs or email marketing software, follow these steps.