Digital Marketing Audits, Measurement and Evaluation

Understand your digital marketing strengths and areas to be improved

Learn about empower's digital marketing measurement, evaluation and auditing services

Busy digital teams in the charity sector often work on very low resource. After planning, delivery and maintenance of digital channels there often isn’t a chance to look back and reflect.

This means missing out on valuable insights that could help us reach more people, work more efficiently and further our causes. 

Empower’s team of digital communications and evaluation specialists can help you gather the evidence you need to maximise results from your website, social media and email marketing.

We'd love to share our knowledge and experience with your team

Empower is a specialist digital marketing agency, with comprehensive and in-depth expertise in digital strategy, digital transformation and digital innovation. Our team of digital marketing experts can help you in the following areas.


1. Simple Digital Audit

Collate specific insights for a period of time of your choosing. We will present the facts and stats for your to draw your own conclusions. 

Questions we can help answer:

2. Advanced Digital Audit

Everything contained in a simple audit, plus we’ll tell you what it all means. 

After agreeing your key research questions, our evaluation specialist will take a deeper look at your content to determine the real drivers of engagement, reach and conversions. 

Questions we can help answer:

3. Campaign/ Project Evaluation

Campaign Specific analysis – come to us before you kick off your campaign so we can put the measures in place to help you track your key success metrics throughout your campaign. 

This will not only allow you to change and adapt your activity to get the best results from your campaign but it will provide you with comprehensive and robust reports that demonstrate the power of digital for your colleagues and funders.

Questions we can help answer:

4. Custom Evaluation Consultancy

 If you have a specific question you’d like answered we’ll work with you to find out how we can best answer it, whether through our industry expertise or through evaluation of your digital channels. 

Questions we can help answer:

Social Media Audits

Ask us to look into who your audiences are, what communities exist already, where the conversation is happening, and how best to setup your campaign to be as effective as possible.

Tailor-Made Digital Marketing

Digital Analytics

Empower can enable you to track the performance of your digital marketing campaigns and identify any potential issue in your audience journey. We are experts at measuring engagement, conversion and attribution, and we continue to evolve our methods and data to create actionable insights.

We Solve Real Problems

what can we do for you?

Digital Strategy

Setting campaign strategy, from objectives to strategic approaches, implementation and creative ideas.

Content Marketing

An expertise in creating confident, clear content means we can help to get your messages across.

Paid Media

Our paid media expertise means we have gained running hundreds of paid campaigns across a range of industries.