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Video

How to film video at home when presenting or recording webinars

Tips and tricks for filming video at home when presenting or recording webinars, with practical advice for improving the quality of your video content.

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YouTube SEO and Video Optimisation Best Practice

YouTube SEO has a few best practices you need to follow to get significantly more views for your videos.

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Social Video Showcase: Empower’s latest action-driving social media videos

Empower’s updated social video showcase collates some of the best examples of our social videos, so you can see how social video can be used for different purposes.

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Videos for Charities: what makes the best charity videos so impactful?

What are the best videos for charities? How can charities take advantage of the power of video storytelling? What makes charity videos so impactful?

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How to use social media videos to drive action

Empower’s social video showcase collates some of the best examples of our social videos, so you can see how social video can be used for different purposes.

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How to fundraise using video on Facebook and YouTube

Video is a great way to tell impactful stories on social media, making social video a fantastic tool for fundraising.

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Social Media Video: The Ultimate Guide

Download our latest guide on social media video - covering everything from Facebook Live to Snapchat, Twitter to Instagram Stories - and find out how to get the most out of social media video.

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How to repurpose video content for social media

The absolute best way to save yourself time and money in your video marketing activity is to repurpose video content for social media. Here's how.

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How the Facebook vs YouTube video landscape has changed

A good read on how and why the Facebook vs YouTube video landscape has changed, by Louise Tierney at Storyful. They analysed their substantial videos on both platforms and shared some insights in the context of this big shift: “Have no doubt about it, YouTube should be worried. Facebook entered the ring swinging, not just as a contender […]

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Video Streaming Apps: Periscope vs Meerkat

The live video streaming app Meerkat was the talk of the town after its appearance at SXSW, but its popularity was short-lived. Just a few weeks later, Twitter released Periscope, a similar live video streaming app. Apps like Meerkat and Periscope are ushering in a new age of instant, in a world where we thought […]

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