empower logo black

Social Media

Twitter copypasta policy limits the visibility of mass-coordinate tweets

Twitter limits the visibility of duplicative tweets. Here's how to mitigate against Twitter's new duplicate tweets policy.

View

Social Media Accessibility: Tips for Creating Inclusive Channels

This inclusive social media guide explains how people with visual or hearing impairments use social media and what you can do to make your social media content more accessible.

View

Free Social Media Listening Tools

Creating a suite of social media listening tools to pick up on conversations about your organisation can be done for free. Here's how.

View

Why there is no best time to post on social media (hint: it’s the algorithms!)

The timing of your social media posts has become less important. We’ll explain why, plus give you a few tips on how to make sure your posts are still seen.

View

Twitter Hashtag Tracking: 4 Alternatives to Topsy

Free Twitter hashtag tracking tool Topsy has shut down. Don’t worry - we’ve got alternatives for you!

View

How to amplify events using social media

Promoting your events on social media is a great opportunity to engage with fans and followers, reach new people and raise awareness of your brand. Here's how.

View

How to cope with difficult social media shifts

If you moderate social media as part of your role, it is important to be aware of how it can impact your wellbeing. Here's how to cope with difficult social media shifts.

View

How to deal with trolls

Trolls interact with your or your organisation’s social media accounts simply to be a nuisance. Here's how to deal with trolling.

View

Social Media Video: The Ultimate Guide

Download our latest guide on social media video - covering everything from Facebook Live to Snapchat, Twitter to Instagram Stories - and find out how to get the most out of social media video.

View

How to repurpose video content for social media

The absolute best way to save yourself time and money in your video marketing activity is to repurpose video content for social media. Here's how.

View
Navigating AI concerns together

Start your project with Empower

If you’ve got a brief, we’d love to see it and talk it through with you.

If you haven’t, get in touch to see if we are a good fit for you.

Contact Empower

Subscribe for updates

Keep updated with our latest news,
trends and case studies.