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Moments

10 digital marketing highlights

With so much happening throughout the agency in 2016, we asked the Empower team what their highlights from 2016 were. We’ve also looked back through the Empower blog to pick out the most read and most shared articles we’ve published in 2016. Here are our favourite moments of the year, with plenty of links to help you with your digital marketing into 2017.

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YouTube For Social Good

"Be a virus, not viral." - that was my favourite takeaway from the YouTube for Social Good event that took place at Google's new offices in Kings Cross, London. The event brought together guest speakers from channels that have been successful in using YouTube for social good to discuss storytelling, audience development, social movements and power of video, including Shabnam from SoulPancake and Jason Yee from the Jubilee Project.

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Facebook Live Technical Tips and Best Practice

Follow these Facebook Live technical tips and best practice advice if you want your Facebook Live streaming content to be both professional and successful.

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YouTube for Charities and Nonprofits

#YouBelong was a chance for YouTube creators, non-profits, digital agencies and media to come together and plan how to use YouTube for good. Taking place at Google HQ in London, the event started with a screening of “Waiting at the Door – A Glimpse into the lives of Syrian Refugees” a short 20 minute documentary […]

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Pokémon Go: Strategies and examples for charities and nonprofits

Pokémon Go, the augmented reality-infused Pokémon app for iPhone and Android phones, launched last week and has already seen millions of of eager pokémon trainers taking to the streets to try to catch ‘em all. How can charities and non-profits get involved in this latest gaming phenomenon?

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#TechForGood Trailblazers: @TheRentSquare, @BLittleLabs, @wayfindr, @OpenUtility

#TechForGood trailblazers was the second panel session at the launch event for the Centre for Acceleration of Social Technology (CAST), focussed on accelerating the use of tech to drive social change.

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How can we scale #TechForGood approaches and the market as a whole?

Accelerating #techforgood: What steps we can take across the social, tech, business and public sectors to bring a social purpose to the digital revolution?

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Junior Digital Marketing Consultant: Job Opportunity with Empower

Empower are looking for a Junior Digital Marketing Consultant to join our growing team and work with a range of amazing clients who are changing the world for good.

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Facebook Live: 4 Unique Ways to Livestream Video

Have you tried Facebook Live for your brand yet? If not, you should. Facebook Live is picking up. In 2016, video posts had a whopping 135% more organic reach than those without video.

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This World Refugee Day, we stand together #WithRefugees

World Refugee Day 2016 takes place on Monday 20 June 2016. Learn more about the campaign, sign the petition and stand #With Refugees.

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Navigating AI concerns together

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