How digital marketing can help you reach your audience
How can charities with limited resources and expertise help existing audiences understand the services they offer? That’s where digital marketing comes in.
Black Lives Matter and being an active ally
Resources that the Empower team have been reading and sharing to become better allies in the move towards racial equality.
How empower helped Tap Twinning’s Coronavirus fundraising appeal raise £500,000
Building on learnings from 12 months of activity, the empower team created the campaign within 24 hours of getting the brief.
Free Facebook Tools for Charities and Nonprofits
Facebook has a range of free tools to help charities and nonprofits drive global impact for the causes you care about. Here’s a full list of them.
Job Opportunity: Director, Maternity Cover (Closed)
Empower are recruiting for a Director (Maternity Cover) to help lead our established team, working with amazing clients that are changing the world for good.
Launching online marketing training for charities and nonprofits
We’re making our digital marketing training programme available online in a series of on-demand courses that charity marketing professionals can take in their own time and at home.
How to connect Facebook Lead Ads to Mailchimp without using Zapier
If you want to integrate Facebook’s Lead Gen Ads directly with Mailchimp and other CRMs or email marketing software, follow these steps.
Charity Logo Quiz, Part 2 (The Hard Version)
You said our first charity logo quiz was too easy. And we listened. Can you name all 20 charity logos?
Facebook ad policy questions answered by former Facebook ad reviewer
There are common questions when Facebook ads gets rejected by the approval process. Here are some FAQs to help get your Facebook ads approved.
How to turn an offline event into an online virtual conference
Turning an offline conference into an online event has many benefits, but comes with lots of challenges. Here are our tips for going digital-first with your conference or event.
Facebook Ads for Charities: Driving Charity Donations and Fundraising ROI
Facebook Ads are a fantastic way to generate donations and awareness for charities, and the causes they’re looking to address. Here’s how.
London Event Venues for Charities
These London event venues for charities come recommended by not-for-profits who have run fundraising galas, exhibitions, conferences and general meetings. Many come with charity discounts!
How to track PDF downloads in Google Analytics
Want to track how many times visitors download PDFs on your website? In this article, we’ll look at several ways you can set up Google Analytics to properly track PDF downloads.
What to look for in Google Analytics as a small to medium-sized charity
We share 5 common reports in Google Analytics that charities can use to analyse their website performance.
Showing Up with TEDxLondonWomen
Inspiration overload at the end of 2019 for the empower team who were privileged to work with TEDxLondon on their TEDxLondon Women event. We were in awe of the powerful culture created in this volunteer-led team – professional, impactful, supportive, fun and so hard-working. A joy to work with. The …