The live video streaming app Meerkat was the talk of the town after its appearance at SXSW, but its popularity was short-lived. Just a few weeks later, Twitter released Periscope,
When it comes to YouTube SEO, there are a few best practices you need to follow to get significantly more views for your videos. Find out what they are here.
At Empower, we regularly get asked where the name for our communications agency comes from. So here’s a potted history of the grand old name of Empower and where our agency its name.
According to Ad Age, Facebook has been able to boost revenue even as it sells fewer ads. In the final three months of 2014, Facebook served 65% fewer ads than
In an online survey of over 9,000 consumers from nine countries, UK regulator Ofcom found that UK social media use among adults in the last 12 months has dropped 9%.
Facebook announced this week that, as part of an ongoing survey, they asked hundreds of thousands of Facebook users how they feel about the content in their News Feeds. That means a Facebook
Empower Director Ben Matthews was recently quoted in an article on The Guardian’s Small Business Network, looking at best practice for small business and social media: “Many website analytics tools, such
Keeping up with digital marketing terms can be difficult, especially as new products and services pop up every day – often bringing new words and phrases with them. That’s why
Here at Empower, we like to try out new social media tools, products and services on a regular basis. Comms and social media is a fast-moving industry, so there’s always a new product or
Jaz Cummins, Director at Empower, was interviewed by Better Business magazine for their August / September 2014 issue on the benefits of working virtually. You can read the whole interview
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